In 2025, the city of Agadir reached a historic milestone: for the first time, the destination—which includes Agadir, Taghazout Bay, and Imi Ouaddar—welcomed over one million visitors during the first eight months of the year. Record Numbers and a Successful RecoveryAccording to official data from the Regional Tourism Council, 1.012…+
Continent expansion plans include entry into five new markets and the debut of Aloft Hotels in the continent From the Future Hospitality Summit Africa in Cape Town, South Africa, Marriott International, Inc. (Nasdaq: MAR) today announced plans to expand its operations in Africa with the anticipated addition of over 50…+
Climate change has made water stress increasingly acute on the African continent in recent decades. The situation is particularly challenging in North Africa, where several strategic sectors, including tourism, depend on a steady supply of water to survive and develop. Water resources will surely be a recurrent theme at the…+
Morocco establishes itself as a jewel of African tourism in 2024, according to the prestigious British newspaper The Telegraph. This ranking highlights the richness and diversity of Moroccan landscapes, as well as the multiple cultural and natural attractions that appeal to an increasingly broad international audience. Since the beginning of…+
As Morocco continues to be a crucial market for development, the Group is accelerating its expansion in the country Radisson Hotel Group has set a goal of expanding its current portfolio of 11 hotels in operation and under development in Morocco to 25 hotels by 2030. As Morocco continues to…+
Morocco ranks among the top destinations to visit in 2024, according to American television network CNN in its “Travel” section. The major media outlet recommends that tourists explore other parts of the Kingdom, such as Tetouan and Meknes, “less frequented but undoubtedly just as alluring” as the popular cities of…+
